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No more “regards”

In case you’re tired of your same old email sign-off, this list provides many alternatives. I have an embarrassing confession: The vast majority of the time, I sign off my emails with “Thanks!” It doesn’t matter if I have anything to show appreciation for or not–it just tends to be my default signature. It’s not […]

Display vs. Search vs. Social

The Basics Of PPC Before we delve into the different types of PPC, let’s clarify what PPC advertising is. The PPC advertising model places a company’s advertisements in search results or on another website to generate more traffic back to the advertiser’s site. The ads are usually tied to certain keywords in a search engine, […]

The Importance of Design in Social Media

Take a second and observe your surroundings. What do you see? You’ll maybe see a book, your phone, your laptop, a poster on your wall or even a cup of tea. Each one of these objects was designed in such a way that would be convenient and aesthetically pleasing for you. Now think about the […]

Why you need a landing page

What is a landing page?  It’s a page that someone can land on. A landing page, however, is strategically written and designed with a specific purpose determined by business objectives. The end goal of a landing page: conversion. If you want to generate leads, learn more about your audience, or improve your marketing efforts, you need […]

2016 Year In Review

WE HAD A GREAT YEAR HERE AT TBI: WE UPDATED OUR BRAND, OUR WEBSITE, AND EVEN GAINED A NUMBER OF NEW CLIENTS WE’VE BEEN THRILLED TO WORK WITH. WE’RE EXCITED TO SEE WHAT 2017 WILL BRING AND ANTICIPATE EVEN MORE GREAT OPPORTUNITIES ON THE HORIZON. SPECIAL THANKS TO ALL OF OUR LOYAL CLIENTS FOR MAKING […]

Undervaluing Design in your Marketing Strategy: Big Mistake

With all of the talk in recent years about digital marketing, SEO and online presence, it’s no wonder that design has taken a backseat in the communications and marketing realm. BIG MISTAKE. While digital marketing is an incredibly powerful strategy for reaching large audiences, without excellent design, consumers will be less apt to engage with […]

7 Digital Marketing Trends For Your Brand Success in 2016

Digital marketing has undergone major makeovers in the past few years. Your brand success in 2016 depends on two aspects- A. knowing the marketing trends and B. consistently applying them and creating unique consumer experiences. As a digital marketer, keeping up with ever changing trends is a job in itself. We’re here to help. The […]

6 Reasons Why Your Website Should Have a Blog

A 2014-2015 study by HubSpot found that companies that blog are 13 times more likely to generate a positive marketing ROI. If you want to increase the visibility and credibility of your company to consumers, you should consider regularly posting quality content on your website that will be interesting and useful to them. A blog is where this content should be housed, […]

Google made a giant change today that could effect your businesses

Today Google is making a major update to its mobile search algorithm that will change the order in which websites are ranked when users search for something from their phone. The algorithm will start favoring mobile-friendly websites (ones with large text, easy-to-click links, and that resize or are “responsive” to fit whatever screen they’re viewed on) and ranking […]

Invest in a Great Website

You just worked your rear end off for the last 12 months. Creating your product. Having samples made. Ordering 1 million of them because that’s the factory’s minimum. You had someone in Indonesia create a slick logo for you. You set up your UPS account. You’ve rolled up your sleeves and you’re ready to get started […]