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Imperfection – the new perfection
/in Best Practices, Branding, News /by erikPerfection: Something way too many people spend time stressing over and striving for, but what is perfection and why do we work so hard to achieve it? In truth, imperfection is perfection in its truest form because when you get right down to it there really is no such thing as perfect. There is only […]
Why Companies Are ‘Debranding’
/in Best Practices, Branding, News /by erikImperfection – the new perfection
/in Best Practices, Branding, News /by erikPerfection: Something way too many people spend time stressing over and striving for, but what is perfection and why do we work so hard to achieve it? In truth, imperfection is perfection in its truest form because when you get right down to it there really is no such thing as perfect. There is only […]